UPF 50 Blog

Fishing Passion and Fashion - The Ultimate "Guide".

Jun 4th 2019

Our grass roots community of individuals and fine retailers has been expanding to the fantastic guide services in the northeast and other parts of the US that offer guided trips for fresh and saltwa … read more

Our UPF Performance Fishing Shirts Are All About YOU...

May 12th 2019

We’d like to thank all our loyal customers for your continuing support during the past year and during the 2019 season so far. We’re continuing to bring you the finest UPF 50+ performance fishing s … read more

Fabric UPF Primer

Feb 6th 2018

I thought I’d write this blog entry on one of the most fundamental aspects of our products, namely the protection derived from the true UPF 50 Ultraviolet Protection Factor of the fabric that m … read more

Captain Chris Hunter - The Fishing Guru

Jan 15th 2016

In May 2012, I was in Miami on my way to Colombia to visit my wife's family.  My son Christian was 4 years old at the time and it would be his second trip to Colombia.  My wife's sister live … read more